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Advisory Council
These accomplished industry leaders help guide the Alliance in its work.
Robert Alter

Robert Alter
President
Seaview Investors, LLC

 
Garret Ashley

Garrett  Ashley
Vice Chancellor, University Relations and Advancement
The California State University

 
Bruce Baltin

Bruce Baltin
Managing Director
CBRE Hotels

 
Russ Bendel

Russ Bendel
CEO
The Habit Burger Grill

 
Brett Berglund

Brett Berglund
President
Sysco Los Angeles

 
Caroline Beteta

Caroline Beteta
CEO
Visit California

 
James Burba

James Burba
Co-Founder
Burba Hotel Network LLC (BHN)

 
Jay Burress

Jay Burress
President & CEO
Visit Anaheim

 
Joe D’Alessandro

Joe D’Alessandro
President and CEO
San Francisco Travel Association

 
Vipul Dayal

Vipul Dayal
President
VNR Management

 
Darryl Dunn

Darryl Dunn
CEO/General Manager
Rose Bowl Operating Company

 
Joseph Fan

Joseph Fan
President
Brighton Management

 
Edwin Fuller

Edwin "Ed" Fuller
Former President and Managing Director
Marriott International

 
Brad Gessner

Brad Gessner
Senior Vice President of Convention Centers
Senior Vice President, Los Angeles Convention Center
AEG Facilities

 
Robert Gleason

Robert Gleason
President & Chief Executive Officer
Evans Hotels

 
Ralph Grippo

Ralph Grippo
Principal
Bellwether Financial Group

 
Terri A. Haack

Terri A. Haack
President
Terranea Resort

 
Alycia Harshfield

Alycia Harshfield
Executive Director
California Restaurant Association Foundation (CRAF)

 
Scott Hermes

Scott Hermes
President
Irvine Company Resort Properties

 
Tracy Judge

Tracy Judge
Founder & Chief Connector
Soundings Connect

 
Kerri Verbeke Kapich

Kerri Verbeke Kapich
COO
San Diego Tourism Authority

 
Paul Kramer

Paul Kramer
VP of Operations
Budget Suites of America

 
Verne Lusby

Verne Lusby
Retired Foodservice Executive

 
Scott Megna

Scott Megna
President,
Raincross Hospitality Corporation

 
Jordan Meisner

Jordan Meisner
Senior Vice President, Field Operations (Americas)
Hyatt

 
Lynn Mohrfeld

Lynn Mohrfeld
President and CEO
California Hotel & Lodging Association

 
Lynette Montoya

Lynette Montoya
President and CEO
Latino Hotel Association (LHA)

 
Carla Murray

Carla Murray
COO – Western Region
Marriott International

 
Barb Newton

Barb Newton
President & CEO
CalTravel

 
Sima Patel

Sima Patel
CEO
Ridgemont Hospitality

 
Tarun Patel

Tarun Patel
Founder and Chief Financial Officer, Pracrea
President, Pacific Hospitality Company

 
Lori A. Redfearn

Lori A. Redfearn
Assistant Vice Chancellor, Systemwide Advancement
California State University

 
Peter Ronchetti

Peter Ronchetti
CEO
Legoland

 
Jerry Schubel

Jerry Schubel
President and CEO
Aquarium of the Pacific

 
Jeffrey C. Senior

Jeffrey C. Senior
Vice President of Marketing
KSL Resorts

 
Gary Sherwin

Gary Sherwin
President & CEO
Visit Newport Beach Inc.

 
Colby Smith

Colby Smith
Executive Director and Co-Founder
CANVAS

 
Paul Tormey

Paul Tormey
Regional Vice President and General Manager California Region
AccorHotels

 
Paul Van Deventer

Paul Van Deventer
President and CEO
Meeting Professionals International

 
Timothy White

Timothy White
Chancellor
The California State University

 
Cady Wolf

Cady Wolf
Founder and CEO
A23 Advisors

 
Ernest Wooden Jr.

Ernest Wooden Jr.
President and CEO
Los Angeles Tourism & Convention Board

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